Christina Vanin and Monique Camenzuli co-founders of The Edit PR

The Edit PR

An award-winning boutique PR firm, creating bold campaigns with impact.

We believe in and deliver purposeful PR — campaigns and results that get your brand in front of the media, influencers, trendsetters and target audiences that matter to you.

mall interior, showing elevators criss crossing over 3 floors

What we do

Elevate your brand with our custom service offerings.

  • Communications Strategy

  • Media Relations

  • Influencer Relations

  • Content Creation

Who we are

Ditch the outdated PR playbook —

The Edit PR is rewriting the rules with award-winning creativity and bold strategies. In a world drowned in noise, our purposeful campaigns are captivating the audiences that matter.

The four female team members of The Edit PR

Clients Featured In

What people are saying…

  • Working with The Edit PR has been an absolute game-changer for Conestoga Mall. Their proactive approach to media and influencer relations, and expert positioning, has significantly elevated our brand’s presence in the media landscape. Their strategic planning and creative brainstorming have led to innovative campaigns that have effectively positioned us within our market. In addition, their expert social media strategy for store openings and events has helped us engage with our community and drive meaningful interactions. We’re incredibly grateful for The Edit PR’s partnership and look forward to continuing our successful collaboration.

    PATRICK FLEURANTIN

    MARKETING MANAGER, CONESTOGA MALL + LANSDOWNE PLACE

  • We are incredibly grateful for The Edit PR, who have been an invaluable extension of our team at The Forum, a registered national charity. What sets Monique and Christina apart is not only their professional skills but also their deep understanding of our organization, stemming from their experience as Alumnae from our mentorship programs. Their insights have been incredibly valuable, allowing them to tailor their strategies and communications to perfectly align with our purpose and values.

    Anne McLean

    Director of Marketing & Communications, The Forum

  • What sets the team at The Edit PR apart from other larger agencies is that they take the time to truly understand our business, and provide us with ongoing and valuable strategic advice and execution. They have the ability to uncover newsworthy story angles that enable us to build our brand across our various markets. They also have relationships with media outlets across Canada that have been beneficial to us.

    Sarah Gilmour

    Marketing & Communications Manager, Turner & Townsend

  • Christina and Monique’s knowledge of retail, food and the shopping centre industry has truly brought forth strategic brand campaigns that deliver outstanding PR results. The Edit PR is professional, accountable, creative and client-focused. Their strategic support, market insight and creativity have exceeded my expectations, bringing a high level of execution and professionalism. They respond to challenges in the dynamic retail environment with ease and act as a strong collaborative partner and extension of your brand.

    Lisa Cosentini

    Marketing Director, Upper Canada

  • We found an excellent partner in The Edit PR – an agency that thinks strategically, rises to the challenge and delivers outstanding PR results for our clients. Whether it’s creative brainstorming for a product launch or developing campaigns to keep a brand top of mind, we know the team will get it done and then some!”

    Kate MacDougall

    Founder & Principal, Camber Communications

  • I had the pleasure of working with Christina earlier in my career and it was easy to identify her as a top performer. She is creative, thoughtful, knowledgeable, respectful and results-oriented. She is constantly looking for ways to improve our positioning and voice in the market, and is extremely hard working. I very much enjoy working with Christina and consider her to be a valued business partner.

    Rob Bianchin

    Vice President, Blendtek Fine Ingredients Inc.

  • The Edit PR were a dream to work with! Everything that a blogger could hope for during a collaboration: a creative project proposal, clearly outlined expectations, amazing communication and speedy responses anytime I had a question!

    Zeba Khan

    Fashion Blogger & Founder, Ella Pretty Blog

  • The Edit PR has become our trusted partners in strategic PR campaigns. With proven results, the team has elevated our presence beyond our industry. We look to them for their expertise and connections to media.

    Nick Mocan

    President, Crozier

Together, let’s ignite impact

 

Ready to elevate your brand and make headlines that matter? Contact us for a consultation to explore how our strategic storytelling and bold PR strategies can propel your brand’s success in today’s media landscape.